1. About this Privacy Policy

This Privacy Policy explains how Safey collects, uses, stores, shares and protects personal information when you visit safey.co.nz, purchase products from us, create an account, contact us, subscribe to communications, interact with our advertising or otherwise deal with Safey.

Safey handles personal information in accordance with the Privacy Act 2020 and the applicable Information Privacy Principles.

By using our website or providing personal information to us, you acknowledge that your information may be handled as described in this Privacy Policy.

2. What personal information we collect

The information we collect depends on how you interact with Safey. It may include:

Contact information

• Your name
• Email address
• Telephone number
• Billing address
• Delivery or shipping address
• Company or organisation name

Order and transaction information

• Products you purchase or enquire about
• Order numbers and order history
• Delivery instructions
• Transaction amounts
• Refunds, credits and returns
• Payment status

Payment information may be collected and processed by our payment service providers. Safey generally does not need to receive or store your complete payment card details.

Account information

• Your account username
• Encrypted account credentials
• Saved addresses
• Wishlist or saved product information
• Account preferences

Communications

We may retain information contained in emails, contact forms, telephone enquiries, customer service requests, reviews, product enquiries and other communications with you.

Website and device information

When you use our website, certain information may be collected automatically, including:

• IP address
• Browser type and version
• Device type
• Operating system
• Pages viewed
• Referring website or source
• Approximate location derived from technical information
• Dates and times of website activity
• Interactions with products, pages and advertisements

Marketing preferences

If you subscribe to marketing communications, we may record your email address, subscription status, preferences and your interactions with marketing communications.

3. How we collect personal information

We generally collect personal information directly from you, including when you:

• Place an order
• Create or update an account
• Contact Safey
• Request a quote
• Submit a product enquiry
• Subscribe to marketing
• Participate in a promotion
• Submit a review or other content
• Browse or interact with our website

We may also receive personal information from third parties, where lawful and appropriate. These may include payment providers, delivery providers, suppliers, fraud-prevention services, advertising platforms, analytics providers, business directories or referral partners.

Where required by law, we will take reasonable steps to make you aware when personal information about you has been collected from another source.

4. Why we collect and use your information

We may use personal information for purposes including:

• Processing and fulfilling orders
• Arranging delivery or collection
• Processing payments, refunds and credits
• Providing customer service
• Responding to enquiries and quote requests
• Managing customer accounts
• Communicating important order or service information
• Providing product availability information
• Managing warranties, returns and complaints
• Maintaining business and financial records
• Preventing fraud, misuse and security incidents
• Improving our products, website and customer experience
• Understanding website use and customer preferences
• Measuring advertising and marketing performance
• Personalising content and advertising where permitted
• Sending marketing communications where permitted
• Complying with legal and regulatory requirements
• Establishing, exercising or defending legal claims

5. Order fulfilment and suppliers

Safey works with suppliers, distributors, fulfilment partners and delivery providers to supply products to customers.

In some cases, an order may be dispatched directly from a supplier or fulfilment partner to you. Where this occurs, we may provide that party with the information reasonably required to fulfil your order, such as:

• Your name
• Delivery address
• Telephone number
• Email address where necessary for delivery
• Products ordered
• Relevant delivery instructions

We only provide information that is reasonably required for the relevant service or other lawful purpose.

6. Who we may share personal information with

Safey does not sell your personal information.

We may disclose personal information to third parties where reasonably necessary to operate our business or provide services to you, including:

• Product suppliers and distributors
• Warehouse and fulfilment providers
• Courier, freight and delivery companies
• Payment processors and financial service providers
• Website hosting and ecommerce service providers
• IT and cybersecurity providers
• Email and communications providers
• Analytics providers
• Advertising and marketing platforms
• Professional advisers such as accountants, insurers and lawyers
• Government authorities, regulators or law enforcement where required or permitted by law

We may also disclose information where you authorise us to do so, where disclosure is directly related to the purpose for which the information was collected, or where otherwise permitted or required by law.

7. Cookies and similar technologies

Safey may use cookies, pixels, tags and similar technologies when you use our website.

These technologies can help us:

• Keep the website functioning correctly
• Remember shopping carts and account preferences
• Understand how visitors use the website
• Measure website performance
• Identify technical problems
• Measure advertising effectiveness
• Provide more relevant advertising where permitted

Some cookies are required for core website functionality. Other cookies may relate to analytics, preferences or advertising.

You can usually control or delete cookies through your browser settings. Disabling certain cookies may affect the functionality of parts of the Safey website.

8. Analytics and advertising

Safey may use third-party analytics and advertising services to understand website activity and measure the effectiveness of our advertising.

These services may use cookies or similar technologies to collect information about your interaction with Safey’s website and advertising.

Depending on the services enabled on our website, this may include platforms such as Google and other advertising, measurement or social media providers.

Information collected through these services may be processed in New Zealand or overseas in accordance with the provider’s own privacy practices and applicable law.

9. Marketing communications

Where you have subscribed, consented or where otherwise permitted by law, Safey may send you information about products, promotions, offers and other Safey news.

Our commercial electronic messages will identify Safey and include a method for unsubscribing.

You can unsubscribe from marketing emails at any time by using the unsubscribe link included in the message or by contacting us.

Unsubscribing from marketing does not prevent us from sending transactional or service communications, such as order confirmations, delivery information, account notices, product recalls or other important information relating to a transaction with you.

10. Overseas service providers

Some of the businesses and technology providers Safey uses may store or process information outside New Zealand.

Where personal information is disclosed to an overseas organisation, Safey will take steps required under applicable New Zealand privacy law to ensure the disclosure is permitted and that appropriate safeguards are in place where required.

This may include dealing with organisations that are subject to the New Zealand Privacy Act, organisations operating under comparable privacy protections, using contractual safeguards, or obtaining authorisation where required.

11. Storage and security

Safey takes reasonable steps to protect the personal information we hold against loss, misuse, unauthorised access, modification, disclosure and other misuse.

Security measures may include appropriate access controls, passwords, encryption, secure hosting, software updates, backups and restrictions on who can access customer information.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

12. Privacy breaches

If Safey becomes aware of a privacy breach, we will investigate and take reasonable steps to contain and address the incident.

Where a privacy breach has caused or is likely to cause serious harm, we will notify the New Zealand Privacy Commissioner and affected individuals as required by the Privacy Act 2020, subject to any lawful exceptions.

13. How long we keep information

Safey retains personal information only for as long as reasonably necessary for the purposes for which it was collected and to meet our legal, accounting, taxation, dispute-resolution, warranty and business-record obligations.

Different types of information may be retained for different periods.

When information is no longer reasonably required, we may securely delete it, destroy it or anonymise it where appropriate.

14. Accessing your personal information

Under the Privacy Act 2020, you may request access to personal information Safey holds about you, subject to any grounds on which access may lawfully be withheld.

We may need to verify your identity before releasing personal information.

If we are unable to provide information you request, we will explain this where required by law.

15. Correcting your personal information

You may ask Safey to correct personal information you believe is inaccurate, incomplete, out of date or misleading.

If we do not agree to make a requested correction, you may ask us to attach a statement of the correction sought to the information where applicable.

16. Information about other people

If you provide Safey with personal information about another person — for example, a delivery recipient, employee or business contact — you should ensure that you are authorised to provide that information and that the person is appropriately informed about how their information may be used.

17. Business customers

If you purchase from Safey on behalf of a company, school, organisation or other workplace, we may collect business contact information relating to employees, representatives, accounts personnel or delivery contacts.

Where that information identifies an individual, we treat it as personal information in accordance with this Privacy Policy and applicable law.

18. Links to other websites

The Safey website may contain links to websites or services operated by third parties.

Safey is not responsible for the privacy practices or content of third-party websites. We recommend reviewing the privacy policy of any third-party website you visit.

19. Children’s privacy

Safey’s website is intended primarily for businesses, organisations and general consumers and is not designed to knowingly collect personal information from young children.

If you believe personal information relating to a child has been provided to us inappropriately, please contact us so that we can review the matter.

20. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, website, technology, service providers or legal obligations.

The latest version will be published on safey.co.nz and the “Last updated” date at the top of this policy will be changed.

We encourage you to review this Privacy Policy periodically.

21. Contacting us about privacy

If you would like to access or correct your personal information, make a privacy enquiry, raise a concern or make a complaint, please contact Safey.

22. Complaints to the Privacy Commissioner

If you have a privacy concern, we encourage you to contact Safey first so that we have an opportunity to investigate and respond.

If you are not satisfied with our response, you may contact the New Zealand Office of the Privacy Commissioner or make a complaint through its website.

Office of the Privacy Commissioner:
www.privacy.org.nz